Growing your FY23 pipeline: Five sources of actionable market knowledge

By Kevin P. Young, Principal Marketing Intelligence Analyst

I have been fortunate to have a “first career” in print journalism–New York Daily News, Gannett Newspapers / USA TODAY and The Associated Press–where we learned immediately that no one source of information, whether “primary” or “secondary,” is acceptable; that confirmations and validations are critical.

The same dynamic holds true in our federal government industry, where news, notes and rumors run like unabated streams–and information must be confirmed and validated to call it true and “actionable” market knowledge.

In federal fiscal year 2023, which just kicked off on October 1, there are myriad contacting opportunities for GovCons of all shapes, sizes and disciplines–from the normal federal budget programs and cycles–to existing and new procurement vehicles, such as Blanket Purchase Agreements (BPA), Governmentwide Acquisition Contracts (GWACs), and Indefinite Delivery, Indefinite Quantity (IDIQ) contracts; to the significant programs recently announced by the current administration: The five-year, $1.2 trillion Critical Infrastructure agreement and the $860 billion Inflation Reduction Act (IRA) commitment.

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