15 Minutes Can Build Your Business

By Rita Walston, Senior Director, Marketing Programs

I carry a custom coin around with me. On one side it says strong relationships build business; on the other, I am not a commodity.

I designed and had 100 of those coins made last year and frequently use them in training and mentoring sessions.  We recently put those words into action at immixGroup by hosting an Emerging Tech Speed Networking Event.

We’ve hosted Speed Networking Events before, but this one was unique and addressed a specific need we’d heard from both our partners and our IT manufacturer suppliers. The partners want to know which companies are “the next big thing”—emerging technology logos they should add to their line card to grow their business. The IT manufacturers want to know which partners they should add as they establish or grow their channel and drive revenue—who is hungry and will be a hunter, not just an RFP gatherer.

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